Cosmetic Surgery PR
FINALLY, THE ORGANIC APPROACH TO FACELIFTS
THAT WE HAVE ALL BEEN WAITING FOR
Pioneering technique FAMI™ is storming the world
of plastic surgery
- World-renowned surgeon Dr Roger Amar specialises in facelifts without surgery
- Dr. Amar’s FAMI™ technique has provided rare longevity in rejuvenation procedures through the use of injected stem cells into the core of a patient’s muscle
- The procedure has been described as ‘state-of-the-art’ in cosmetic surgery
- FAMI can be accomplished without the need of a scalpel, rejuvenating all the structures of the face: bone, muscles and skin without any visible scars
- The outpatient three hour procedure can last for virtually indefinitely
As we reach a certain age, a youthful appearance creeps up higher on our beauty wish list. However, not everyone has the inclination to go under the surgeon’s knife. But now there is an alternative – Facial Autologous Muscular Injection (FAMI™) – which has transformed the way physicians approach non-invasive facial rejuvenation by offering a unique alternative to the traditional facelift, without scars, general anaesthesia or even a scalpel.
Using his expertise and experience in plastic and reconstructive surgery and aesthetic medicine, Dr. Amar has spent the last 17 years developing one of today’s most sophisticated, advanced and innovative fat-grafting techniques for facial reconstruction, reshaping and rejuvenation with minimally invasive surgery. Dr. Amar named this new fat-grafting technique the FAMI™ – focusing on the use of cellular grafts using autologous adult stem cells, with proven long-lasting results
Based on a deep surgical knowledge and understanding of the human anatomy, FAMI™ represents a complex surgical procedure, while appearing simple and easy to understand to the patient.
The procedure is performed on an outpatient basis with local anesthesia. During the procedure, the adult stem cells are extracted with fatty tissue through gentle liposuction before being separated and purified in a centrifuge. Dr. Amar uses his specially designed and patented cannulaes to graft the autologous adult stem cells into specific areas of the muscle and bone surfaces. FAMI™ corrects, rejuvenates and restores the shape and the contours of the face, achieving the results of a traditional facelift without the need for incisions or sutures.
Dr Amar said: “After 25 years of private practice in Aesthetic Plastic Surgery, I was listening to my patients asking for more non-surgical face-lifting. My best results and the best of my international masters were never to be perfect. Scars, deformities, asymmetries and an unnatural look have been the signature of invasive procedure for rejuvenation. Why? Because the cause of the aging process, the loss of facial contour, were never treated at first. My patients wanted new procedures and to be left scarless! Thanks to them, I developed the FAMI™ technique to rejuvenate and offer them the most natural facelift without scalpel, without scars.”
Dr Amar knew that the sagging skin, dropping and/or emaciated faces that made people look old were not only caused by loss of muscle mass, but also loss of bone structure due to aging or disease. He came to the conclusion that the main problem in fat grafting procedures was the lack of vascularization and, consequently, that in order to get what they needed, the stem cells needed to be injected into the most vascularized tissue – the muscle, as well as under the periosteum. This would restore vascular bonds between skin, muscle and bone, giving the person undergoing the procedure back their natural youthful and healthy look – turning back time.
After more than 2,500 muscle injections from 1996 to 2002, and after 15 years of follow-up research, FAMI™, without a doubt, offers the best solution to the very old problem of graft longevity: long-lasting successful and symmetrical results that have attracted hundreds of surgeons from all over the world to learn the ‘Amar technique’.
FAMI™ is much safer than standard open surgery that risks damage to arteries, veins, nerves and other facial structure. It provides an organic alternative to the unpredictability of traditional cosmetic remedies. FAMI™ is the first Technique in the world to insert safely stromal vascular fraction of the Fat (SVF) into the 30 facial expression muscles.
Notes to editors:
To arrange an interview or require a case study please contact Connor PR
Siobhan@connorpr.com Tel: 07966 177025
Dr Roger Amar
Plastic Surgeon & FAMI™ founder
A native of France, Dr. Roger Amar is a plastic surgeon based in London and Marbella, Spain. Since 1997, Dr. Amar’s FAMI technique has provided rare longevity and predictability in rejuvenation procedures through the use of purified adult stem cells, injected into the core of a patient’s muscle. FAMI approach represents a dramatic departure from the classical concept of fat injection, which has been the common solution for facial rejuvenation efforts, offering little permanence or predictability. In 2001 Dr Amar extended his concepts to restoration of Bone surfaces, muscle and fat atrophy and created the new registered FAMI technique called Fat Autografting Muscle Injection. Using an extensive knowledge of human anatomy and proprietary instruments designed specifically for the procedure, Dr. Amar has perfected the FAMI approach through the use of a patient’s own mesenchymal stem cells. Extracted from a patient and purified in a custom-designed centrifuge, these cells are then introduced back into the patient’s body through a deep, cellular graft. Providing an organic alternative to traditional means of adding needed volume, FAMI avoids synthetic fillers in favor of harnessing the healing power of the human body to add volume in a safe, effective and permanent manner.
FAMI can be accomplished without the need of a scalpel, rejuvenating all the structures of the face: bone, muscles and skin without any visible scars.
Dr. Amar has spent over a decade perfecting the FAMI technique through intensive research and real-world application of the FAMI technique, using mesenchymal “stem cells” to spur natural growth and volume. Areas of proven growth include the facial muscle system, bone surfaces and edges and along the jaw line, tightening the complex network of nerves and vessles that make up the face. Dr Amar has taught his method to more than 500 scholars all over the world, including US, Argentina, France and Germany.
Connor working specialist in Cosmetic surgery, Connor PR specialist in plastic surgery, Connor PR working with Dr Roger Amar, Connor PR working with FAMI procedure
‘The Only Way Is Essex’ TV Star Ferne McCann to launch St Nicholas Café, Bar and Spa in Shrewsbury, Shropshire
Ferne McCann, star of ITV2 show TOWIE, will officially launch the opening of St Nicholas Café, Bar and Spa on Tuesday 13th May.
Ferne joined the BAFTA-winning TV show in 2013 and became an instant hit with the press and public. Since joining the show Ferne has impressed with her refreshingly honest personality, humour and feisty ways. She’s a stunning and stylish addition to the show who doesn’t hold back with her opinions.
Ferne’s fashion is also gaining her recognition – she launched Ferne With Lasula in December 2013 and her second collection has recently been released.
Ferne kicked off 2014 as the new face of Caprice’s lingerie collection ‘By Caprice‘ and later in the year she will be going back to her hair styling roots and releasing a new hair colour range.
Shrewsbury’s Tootsies Beauty Retreat owners, Stephanie and Ben Smith, are the team behind Shrewsbury’s first Moroccan inspired Day Spa.
Located in the heart of Shrewsbury within an old converted church, St Nicholas dates back to 1865. Their philosophy fuses ancient expertise with modern innovation. A concept echoed throughout the contemporary Spa, bringing together the hugely beneficial rituals of Moroccan wellness and grooming, including Hammam, Rhassoul and Salt-Infused Steam Room experiences, with scientific advances in skin care and products to deliver tangible results.
Stephanie Smith said: “We’re delighted to have Ferne open St Nicholas, she’s fun, fashionable and is a great ambassador”.
St Nicholas Spa will be using the famous La Sultane de Saba range – a concept based on the ancient and precious beauty ritual of oriental women, which is transmitted from mother to daughter and from generation to generation. Through its authentic and original products, its thousands of flavours and colours, La Sultane de Saba has the vocation to make you dream and let you travel, discovering faraway horizons, towards the lands of the sun, where body and spirit come back to the essence of relaxation and wellness.
Stephanine Smith, Director of St Nicholas said: “We chose La Sultane de Saba not only for the quality of products and treatments but as a brand that clearly stood apart as offering something truly different and remarkable. Providing memorable experiences and a place where people wanted to return to was really important for us”.
La Sultane de Saba brings age-old remedies back to life. A combination of high-quality, pure, natural ingredients, which harness the powers of plants and spices, are used alongside specialist techniques to create exceptional treatments that heal mind and body. Therapists at St Nicholas Spa have been trained to mix and blend these recipes to offer customised treatments to suit individual needs. La Sultane de Saba products are made using rare and precious essences. The products are free from parabens, not tested on animals and do not contain any animal ingredients. All products adhere to strict laboratory testing.
In addition to the luxury spa, St Nicholas boasts a newly-renovated café offering a range of drinks and a host of delicious food. There are also various options available for private hire – it is the perfect location for any even from birthdays and weddings to corporate parties or christenings.
St Nicholas, 24 Castle Street, Shrewsbury, SY12BQ, Shropshire
Media enquiries or to arrange a press trip: firstname.lastname@example.org / Tel 07966 177025
Photos from the event are available on request
More than 70 people attended the ‘Look Fab, Feel Fantastic’ event porganised by Connor PR, specialist in lifestyle and beauty PR which was held at the Lion Hotel, Shrewsbury in aid of the Severn Hospice.
Guests were treated to Pimms, summer punch and a selection of delicious canapés as they perused the Adam Ballroom where expert advice was on offer from a number of healthcare professionals.
Mr Stewart Good, Consultant at Cedar House Clinic and Fellow of the Royal College of Surgeons (FRCS) talked to guests about surgical and non surgical cosmetic treatments such as, anti-wrinkle injectables, dermal fillers, fat removal with skin tightening, cellulite removal, and facial laser rejuvenation.
Jo Bregazzi-Udakis, a Permanent Cosmetic and Medical Tattooing Specialist Nurse of Creative Enhancement was on hand to discuss the long lasting and striking effects that her up-to-date Semi-Permanent Makeup techniques can achieve, using high quality pigments giving you sparkling eyes that can take 5-10 years off your looks. Jo also advised guests on how her Semi-Permanent Makeup can increase your self-confidence through camouflaging surgical scars, hair loss, vitiligo and reconstruction of nipples and areolas after mastectomy surgery.
Specialist hypnotherapist and Registered Nurse, Maria Fielding whose expertise is in Hypnosis for Behavioural Change offered advice on dealing with Anxiety, Motivation, Confidence, Presentation/Exam Nerves, Phobias & other Irrational Fears, Weight loss & Hypnotic Gastric Band and IBS (Irritable Bowel Syndrome) and many other issues.
Acupuncturist, Bronwen Lloyd-Hughes talked to guests on the wide range of treatments that she is able to offer using traditional acupuncture techniques She regularly treats clearly defined complains such as neck, back and knee pain through to more general feelings of ill health such as nausea, low energy and stress related problems.
Guests were also able to experience the fast acting benefits of ‘Remedial Massage’, easing away those aches and pains you may have developed after the long cold winter of driving your car instead of walking or sitting for long periods of time in your office or at home. Steve Udakis, a Sport and Remedial Massage Therapist, demonstrated and advised on posture correction, exercise techniques, trigger points (knots in the muscles) and how they can cause increasing chronic pain and minimise movement in the joints if untreated.
Jo Bregazzi-Udakis, from Creative Enhancement said: “We are delighted to have hosted the evening and would like to thank everyone who joined us and helped to raise £300 for the Severn Hospice. It means a great deal to me to help local charities whilst at the same time showing people how we can help to increase their self confidence with our high quality treatments”.
Creative Enhancement plan to host more of these events in 2013 so keep your eyes peeled for more information.
Please contact Siobhan at Connor PR Siobhan@connorpr.com Tel 07966177025
Spring is here and the daffodils have finally been brave enough to open their heads and now we are inviting you to dip your toes into a little bit of summer after work and join us for an evening of Pimms, delicious treats, expert advice and lots of great offers to help you get your body gorgeous for summer!
Creative Enhancement Permanent Cosmetics and Cedar House Clinic invite you to join them for an early evening ‘Look Fab, Feel Fantastic’ event at the Lion Hotel, Shrewsbury on 15th May 2013 between 5.30pm -8pm in aid of the Severn Hospice.
You will be able to enjoy the taste of summer with Pimms, strawberries and canapés served to you by the wonderful staff at the Lion Hotel and talk to the experts about treatments you may never have known existed.
You will have a great opportunity to speak with Mr Stewart Good, Consultant at Cedar House Clinic and Fellow of the Royal College of Surgeons (FRCS) about surgical and non surgical cosmetic treatments such as, anti-wrinkle injectables, dermal fillers, fat removal with skin tightening, cellulite removal, and facial laser rejuvenation.
Jo Bregazzi-Udakis, a Permanent Cosmetic and Medical Tattooing Specialist Nurse of Creative Enhancement will be on hand to discuss the long lasting and striking effects that her up-to-date Semi-Permanent Makeup techniques using high quality pigments giving you sparkling eyes that can take 5-10 years off your looks. Jo can also advise on how her Semi-Permanent Makeup can increase your self-confidence through camouflaging surgical scars, hair loss, vitiligo and reconstruction of nipples and areolas after mastectomy surgery.
You will also be able to seek advice from a specialist hypnotherapist and Registered Nurse, Maria Fielding, whose expertise is in hypnosis for Behavioural Change, Anxiety, Motivation, Confidence, Presentation/Exam Nerves, Phobias & other Irrational Fears, Weight loss & Hypnotic Gastric Band and IBS (Irritable Bowel Syndrome) and many other issues.
Acupuncturist, Bronwen Lloyd-Hughes will also be available to advise on the wide range of treatments that she is able to offer using traditional acupuncture techniques She regularly treats clearly defined complains such as neck, back and knee pain through to more general feelings of ill health such as nausea, low energy and stress related problems.
There will also be a perfect chance to experience the fast acting benefits of ‘Remedial Massage’, easing away those aches and pains you may have developed after the long cold winter of driving your car instead of walking or sitting for long periods of time in your office or at home. Many of us feel we can just start the long awaited exercise programme that was on our new year’s resolution list come spring or start heavy DIY or work in the garden without really thinking about how our muscles are going to cope with such sudden workload. Steve Udakis, a Sport and Remedial Massage Therapist, can advise on posture correction, exercise techniques, trigger points (knots in the muscles) and how they can cause increasing chronic pain and minimise movement in the joints if untreated. Steve can also advise on how to treat these trigger points before starting the fitness programme or building the new patio. If however, you have already injured yourself with overzealous DIY, gardening or sport, Steve can also advise on treatment programmes for your injuries.
Please contact Siobhan at Connor PR click here Tel 07966177025
Notes to editors:
Guests will be asked to donate £4 for drinks and canapés, all proceeds to go to the Severn Hospice.