Parenting PR
PTA UK marks its 60th year by launching Be School Ready Campaign
PTA UK marks its 60th year by launching
Be School Ready Campaign
- PTA UK launches Be School Ready campaign with a magazine that aims to help mums, dads and kids get off to a great start this September
- Includes an exclusive interview with The Great British Bake Off winner Nadiya Hussain
- Celebrity words of wisdom from Dom Joly, TV Medic Dr Ranj, TV presenter and author Clare Nasir and BBC6 Music presenter Chris Hawkins
- Show-stopping snack ideas from this year’s Celebrity Masterchef Champion Kimberly Wyatt
- The Be School Ready magazine also includes advice from experienced parents on starting school and how to play an active role in a child’s education, some fabulous offers and prizes as well as pull out activity pages for children http://www.pta.org.uk/BeSchoolReady
Starting school is a huge milestone for children and parents alike. So, with two months to go before hordes of newly-uniformed four-year-olds pass through classroom doors for the first time, what can mums and dads do to prepare their children and themselves for the big day?, and limit the potential for tears – the children’s and theirs – on the big day?
PTA UK, the leading membership body for Parent Teacher Associations and a registered charity, is marking its 60th year by launching ‘Be School Ready’ campaign to support, engage and champion parents in education as well as PTAs. The Be School Ready magazine will be given to new parents nationwide by their school PTAs so that mums, dads and kids can get off to the best possible start and enjoy school life to the full.
The Be School Ready campaign helps to encourage parents to have a voice in strengthening their children’s education. Yet the first day of school can be just as daunting for parents, as it can be for children, especially when they’ve never experienced it before. Getting involved in a PTA is a fantastic opportunity to feel part of the school community and is particularly valuable for parents who have children starting school for the first time giving parents some much needed support, and showing them that no matter how much time they have to offer, their involvement in their child’s education need not end at the school gates.
The magazines are set to reach over 100,000 parents and will include a wealth of top tips from parents and an exclusive interview with Nadiya Hussain who won the sixth series of BBC’s The Great British Bake Off. Nadiya shares her secrets for dealing with the hunger gap between pick-up and dinner. Show-stopping snack ideas will also be featured from this year’s Celebrity Masterchef Champion, Kimberly Wyatt, mum to one-year-old Willow. Healthy and nutritious food is certainly one great way to limit the tears – for children and parents alike!
PTA UK asked celebrity parents to share their experiences of school life and provide words of wisdom for new starters. Comedian, writer and TV documentary maker Dom Joly who lives in Gloucestershire with his wife Stacey and children Parker.
and Jackson gives his advice to parents of children starting school in September – “Dress up as a small child and sneak into your kids’ classroom to spy on the teacher”. While it’s not clear how this approach will do anything other than embarrass the children, it gives us an insight into his approach to parenting. When asked what being a parent means, Dom replied “It forces me to grow up more than I’d like”.
TV Medic Dr. Ranj Singh is co-creator and presenter of the pioneering
CBeebies show Get Well Soon and also has a kids’ health segment
on ITV’s This Morning. He is the author of two Oxford Treetops In Fact
books for school children – Food Fuel and Skelebones – and has this to say:
“Education is hugely important and a wonderful privilege. However, alongside that we need to support children in terms of their emotional well-being and resilience.
Teaching children that it’s OK to talk about how they’re feeling, or when they’re experiencing trouble, is just as important as getting them to achieve.”
Emma Williams, Executive Director PTA UK said:
“I am delighted to be running our Welcome Packs initiative again this year. Starting school can be an exciting and nerve-wracking time for children and parents alike. I want parents to know that PTA UK is there to support them through the journey. By being involved in their school and education, mums, dads and carers can make a real and positive difference to how well their child does at school. The Welcome Packs are part of a bigger ‘Be School Ready’ campaign that we are launching this year which provides a wealth of resources to help parents play an active role and start school life with confidence.”
The PTA is a perfect way for a parent to engage with their child’s education. John Hattie from Visible Learning said:“The effect of parental engagement over a student’s school career is the equivalent of adding an extra two to three years to that student’s education.”
Media information
Celebrity interviews and food recipes from Nadiya Hussain and Kimberly Wyatt alongside images are available on request.
For all media enquiries please contact Siobhan Connor at Connor PR
Tel: 07966 177025
siobhan@connorpr.com
Full interviews and images are available on request.
Emma Williams, Executive Director PTA UK and mother of four is available for interview. Emma has a child starting reception in September.
Join the conversation:
#BeSchoolReady
@PTAUK
http://www.pta.org.uk/Parents/Be-School-Ready
https://www.instagram.com/pta.uk/?hl=en
About PTA UK
Be School Ready is PTA UK’s 2016 flagship campaign. The Welcome Packs form part of the annual initiative that started in 2015 and was created to introduce parents to their PTA support network when their children are starting school. The Be School Ready packs were sent to 1,667 member associations, reaching over 100,000 parents, across England and Wales.
Established in 1956, PTA UK is the UK’s leading PTA membership organisation. As a charity, PTA UK’s main objective is to advance education by encouraging the fullest cooperation between home and school.
Izzy Wizzy Let’s Get Baking Busy…Sooty, Sweep and Michelle Heaton battle it out in the kitchen for Sport Relief 2016
Izzy Wizzy Let’s Get Baking Busy…
Sooty, Sweep and Michelle Heaton battle it out in the kitchen for Sport Relief 2016
Sooty, Sweep and Michelle Heaton battle it out in the kitchen for Sport Relief 2016
- The pie’s the limit for Michelle Heaton, but will Sooty’s cakes rise like a well-behaved soufflé or fall at the final curdle?
- Limited edition Orla Kiely apron for Sport Relief – perfect for those wanting to get messy in the kitchen
Roll up, Roll up, CITV’s Sooty and Sweep have collaborated with TV personality Michelle Heaton in the kitchen for a fun-packed photo shoot to raise some dough for Sport Relief.
The nation’s favourite bear has been ‘Izzy Wizzy’ baking cakes for a Sport Relief Bake Sale in a bid to inspire the nation to get their baking trays out and raise some money for Sport Relief. Meanwhile, Sweep has slipped on his boxing gloves to show his knockout support for Sport Relief.
Sooty and Sweep’s new look is thanks to designer Orla Kiely, who has created a limited edition apron for Sport Relief. The apron is presented each episode to the winner of ‘The Great Sport Relief Bake Off’ and is available to buy exclusively from Sport Relief official partners: brands-for-less homewareretailer, HomeSense, TK Maxx stores, tkmaxx.com and sportrelief.com. The apron retails at £12.99 with at least £5.25 going to Sport Relief.
Sooty, Sweep and Michelle Heaton battle it out in the kitchen for Sport Relief 2016
The nation has been inspired to join in the Sport Relief fun and games and host their own bake sales to raise money to help transform people’s lives both across the UK and in the world’s poorest communities. So if you’re a fan, the apron is the perfect way to ‘rise to the occasion’, supporting a great cause whilst baking yourself proud in the kitchen.
Sooty’s right hand man, Richard Cadell told us Sooty had whispered in his ear that holding a bake sale is a piece of cake and he and Sweep had loads of fun with their new friend Michelle, even if she was a little bit messy in the kitchen!
Michelle Heaton said: “I urge everyone to put on a pinny, get baking and throw a showstopping bake sale for Sport Relief. Baking with Sooty & Sweep was the icing on the cake for me! By purchasing this apron from HomeSense and TK Maxx you can help to transform people’s lives both across the UK and in the world’s poorest communities.”
Since 2002, Sport Relief has raised over £262 million. The Sport Relief Games will take place between Friday 18th and Sunday 20th March, bringing the entire nation together to get active, raise cash and change lives.
The money raised from the apron will go towards helping people living incredibly tough lives. Half of the money raised by the public for Sport Relief is used to make a difference right here at home in the UK, with the other half used to make a difference in the world’s poorest communities.
Don’t miss out on your very own limited edition Orla Kiely apron from HomeSense, TK Maxx stores, tkmaxx.com, sportrelief.com and help raise money for Sport Relief 2016
-Ends-
Media Information
Individual images are available on request
For further press information and interview requests please contact:
Siobhan Connor at Connor PR / 07966 177025 / Siobhan@connorpr.com
Join the conversation
Facebook – @myHomeSense
Twitter – @HomeSenseUK
Instagram – @HomeSenseUK
#raisesomedough
#SR16
#GBBOsportrelief
@sportrelief
@Sootyandco
Details and Prices:
All profits from the sale of the apron and the tea towels will be donated to Sport Relief to help transform the lives of some of the poorest and most disadvantaged people in the UK and around the world.
Apron £12.99 with at least £5.25 going to Sport Relief
ABOUT SPORT RELIEF
Sport Relief brings the entire nation together to get active, raise cash and change lives. Since 2002, Sport Relief has raised over £262 million. The money raised by the public is spent by Comic Relief to help people living incredibly tough lives, across the UK and the world’s poorest communities. It all leads up to the Sport Relief weekend and an unmissable night of TV on the BBC, broadcasting live from Queen Elizabeth Olympic Park.
Sport Relief 2016 will take place from Friday 18th to Sunday 20th March 2016. You can run, swim, cycle or even walk yourself proud at events across the country. There’s a distance for everyone in the Sainsbury’s Sport Relief Games, whether you’re sporty or not. Find out more at www.sportrelief.com.
Comic Relief is a UK charity, which aims to create a just world, free from poverty.
Since 1985, Comic Relief has raised over £1billion. That money has helped, and is helping, people living incredibly tough lives, both at home in the UK and across the world.
For information about Comic Relief and the work it carries out, please visit www.comicrelief.com
Comic Relief, registered charity 326568 (England/Wales); SC039730 (Scotland)
About HomeSense
HomeSense launched in the UK in April 2008 and has 39 stores in the UK. HomeSense operates a unique ‘off-price’ concept, which offers quality and branded homeware for less than the recommended retail price. These savings are passed on to customers through a combination of opportunistic buying, established relationships with manufacturers and simple, no-frills operation. HomeSense is part of TJX Europe, a subsidiary of TJX Companies, Inc. Find your nearest store and loads more information at www.homesense.com
About TK Maxx
TK Maxx and HomeSense are the official Sport Relief sponsors for the fifth campaign running and have raised £17.7 million since 2005 through sales, customer donations and staff fundraising. TK Maxx is a designer brands-for-less retailer implementing a unique ‘off-price’ concept which originated in the US. It sells designer and high street brands of womenswear, menswear, homeware, gifts and accessories at up to 60% less than the recommended retail price (RRP). TK Maxx launched in the UK in 1994 and now has over 250 stores nationwide. Opportunistic buying and a no-frills operation means TK Maxx can pass huge savings on to the customer. A typical store has over 50,000 items in stock and receives 10,000 new pieces, styles and colours a week, which means stock is consistently fresh. TK Maxx is part of TJX Europe, the European subsidiary of the US group TJX Companies Inc. For more information see www.tkmaxx.com
Orla Kiely
The creative world of Orla Kiely was founded in 1995 to express visually, her love of pattern, colour, texture and rhythm, which as components all play and work together. Once hailed as the ‘queen of print,’ she is world renowned for her instinctive graphic discipline to simplify and stylise everyday motifs and forms. With clean, orderly repeat constructions and a boldness of scale, her work achieves strength with a very modern quality, while her love for all things mid century creates charming, uplifting and instantly recognisable prints.
From a small collection of accessories, commissioned exclusively by Harrods following her graduation from the Royal Academy of Art, the range has grown to include a complete ready-to-wear collection as well as homeware and stationery. Through key collaborations, Orla Kiely has launched a perfume, designed sold out shoe collections for Clarks – an ongoing partnership as well as publishing two books – ‘Pattern’ & ‘Home’ which celebrating both her prints and her love for interior design.
Globally, the brand is gaining momentum with key stockists in both fashion and home. Orla Kiely has a number of shops through the UK and has grown significantly with global reach in New York following the launch of her collaborations with Uniqlo and Target.
The Orla Kiely customer is creative, intelligent and stylish. She is not afraid to stand out and does it fashionably. The combination of luxurious fabric and attention to detail leads to a loyal following including Kate Middleton, Kirsten Dunst , Keira Knightley, Alexa Chung and Emma Watson.
She continues to work with fashion contemporaries, Leith Clark, Liz Goldwin and Venetia Scott.
Orla Kiely regularly presents at London Fashion Week and continues to surprise and impress, her presentations reaching cult status amongst fans and press alike.
The Sooty Show
The Sooty Show is the longest running children’s TV show in the world. The iconic yellow bear made his TV debut on the BBC in the 1950s and is currently enjoying a revival in the UK, with The Sooty Show airing daily on CITV and on ITV at weekends. Sooty, Sweep and Soo, with their current owner and presenter Richard Cadell, perform to sell-out audiences in their live tours and Sooty the Movie is set to go into production this year. www.thesootyshow.com
Let’s spread the Qbees love with your Valentine’s Day Qbees
***PRESS RELEASE***
Simply say ‘I Love You’ This Valentine’s Day with www.loveqbees.com
We’re gearing up for the most romantic date of the year here at Qbees with unique limited edition Valentine’s Qubes.
Valentine’s Day comes only once a year, and it’s a much celebrated event for both children and adults. Who doesn’t remember delivering Valentines to their friends when they were in school? So whether you’re a hopeless romantic or a last-minute cupid, Qbees will help you win their heart.
Qbees are fashion accessories that snap around headphone cables, giving tweens and teens the opportunity to decorate and accesorise their look. Qbees are made up of mini plastic snap-frames and interchangeable images (called Qubes) that sit inside, and they cost a mere £3 for the pair, regardless of whether you choose to upload your own Valentine’s design or photo, use the word editor or choose from the Qbees fabulous range. They allow the user to transform their plain headphone cables into works of art, message boards or personal statements. The product is so versatile it provides an ever-changing platform for young creative minds.
The concept was born during a ride on the London Underground when Jason noticed the people sitting opposite all had the same white cables hanging down around them. ‘How boring’ shifted to ‘Wouldn’t it be nice if they were more individual and colourful and interesting to look at’ and with that, the brand was born.
Not content with simply providing a variety of fun shapes, colours and images, the team behind Qbees have opened the doors to a new kind of product – offering people the chance to become Qube designers by submitting their ideas online. Winning designs will bag the artist £50 and they will get to watch as their Qube moves up the trending wall!
Jason Palmer, Qbees Creator said: “Young people have so much passion and creative drive so why not let them be a part of designing the accessories they choose to wear. We want to champion young artists and commend creativity and this product does exactly that. And for those who prefer to choose ready-made designs, they can choose from a fantastic selection created either by our designers or their own peers.”
Let’s spread the Qbees love with your Valentine’s Day Qbees.
-Ends-
Notes to editors:
Media information: For all media enquires please contact Connor PR www.connorpr.com
siobhan@connorpr.com Tel: 07966 177025
lisa@onewomanworkforce.com Tel: 07970 727801
Join the conversation
Twitter handle: @LoveQbees
Facebook: https://www.facebook.com/loveqbees
Website: www.loveqbees.com
About
Entrepreneur Jason Palmer lives in Barkingside, Ilford, with his wife Sue and children Max and Ellie. With a history in the travel industry, Jason has invented and developed Qbees with a creative and passionate team of people who are intent on developing an environmentally friendly, cost-effective product. They believe in hard work and producing products that make people smile! If you want to know more about the T&Cs, please click here.
Qbees will be showcased in front of more than 70,000 retailers at the acclaimed Spring Fair in Birmingham ( February 1st – 5th 2015). The event features the world’s biggest collection of British-designed products and the latest products from new and popular brands.
Platform Inspiration
Platform Inspiration Limited was set up in 2014 by Jason Palmer as the parent company for the Qbees range of products, Platform Inspiration Limited is registered In England No.8589869. Trading will initially be via Platform Inspirations e-commerce website www.loveqbees.com
Connor PR specialist in product launch PR, Connor PR working with www.loveqbees.com.Connor PR specialist in parenting PR, Connor PR specialist in consumer PR
***PRESS RELEASE***
Qbees – Giving tweens the ultimate in product personalisation
London, 24th November 2014: There is no place for standardisation in the tween world today – being told what to like, wear or share simply doesn’t roll – it’s all about choice, creativity and being unique.
The latest craze to hit the UK is all of those things and more – it’s fun, highly collectable and inexpensive to boot. Qbees are fashion accessories that snap around headphone cables, giving tweens and teens the opportunity to decorate and accesorise their look.
Jason Palmer, Qbees Creator said: “Young people have so much passion and creative drive so why not let them be a part of designing the accessories they choose to wear. We want to champion young artists and commend creativity and this product does exactly that. And for those who prefer to choose ready-made designs, they can choose from a fantastic selection created either by our designers or their own peers.”
Qbees are made up of mini plastic snap-frames and interchangeable images (called Qubes) that sit inside, and they cost a mere £3 for the pair, regardless of whether you choose to upload your own photo, use the word editor or choose from the Qbees fabulous range. They allow the user to transform their boring headphone cables into works of art, message boards or personal statements. The product is so versatile it provides an ever-changing platform for young creative minds.
The concept was born during a ride on the London Underground when Jason noticed the people sitting opposite all had the same white cables hanging down around them. ‘How boring’ shifted to ‘Wouldn’t it be nice if they were more individual and colourful and interesting to look at’ and with that, the brand was born.
Not content with simply providing a variety of fun shapes, colours and images, the team behind Qbees have opened the doors to a new kind of product – offering people the chance to become Qube designers by submitting their ideas online. Winning designs will bag the artist £50 and they will get to watch as their Qube moves up the trending wall!
Move over playground trends, this craze is all about the wider world and letting tweens put their own stamp on it, literally…
-Ends-
Notes to editors:
Media information: For all media enquires please contact Connor PR www.connorpr.com
siobhan@connorpr.com Tel: 07966 177025
lisa@onewomanworkforce.com Tel: 07970 727801
Join the conversation
Twitter handle: @LoveQbees
Facebook: https://www.facebook.com/loveqbees
Website: www.loveqbees.com
About
Entrepreneur Jason Palmer lives in Barkingside, Ilford, with his wife Sue and children Max and Ellie. With a history in the travel industry, Jason has invented and developed Qbees with a creative and passionate team of people who are intent on developing an environmentally friendly, cost-effective product. They believe in hard work and producing products that make people smile! If you want to know more about the T&Cs, please click here.
Platform Inspiration
Platform Inspiration Limited was set up in 2014 by Jason Palmer as the parent company for the Qbees range of products, Platform Inspiration Limited is registered In England No.8589869. Trading will initially be via Platform Inspirations e-commerce website www.loveqbees.com
***PRESS RELEASE***
Qbees – Giving tweens the ultimate in product personalisation
London, 24th November 2014: There is no place for standardisation in the tween world today – being told what to like, wear or share simply doesn’t roll – it’s all about choice, creativity and being unique.
The latest craze to hit the UK is all of those things and more – it’s fun, highly collectable and inexpensive to boot. Qbees are fashion accessories that snap around headphone cables, giving tweens and teens the opportunity to decorate and accesorise their look.
Jason Palmer, Qbees Creator said: “Young people have so much passion and creative drive so why not let them be a part of designing the accessories they choose to wear. We want to champion young artists and commend creativity and this product does exactly that. And for those who prefer to choose ready-made designs, they can choose from a fantastic selection created either by our designers or their own peers.”
Qbees are made up of mini plastic snap-frames and interchangeable images (called Qubes) that sit inside, and they cost a mere £3 for the pair, regardless of whether you choose to upload your own photo, use the word editor or choose from the Qbees fabulous range. They allow the user to transform their boring headphone cables into works of art, message boards or personal statements. The product is so versatile it provides an ever-changing platform for young creative minds.
The concept was born during a ride on the London Underground when Jason noticed the people sitting opposite all had the same white cables hanging down around them. ‘How boring’ shifted to ‘Wouldn’t it be nice if they were more individual and colourful and interesting to look at’ and with that, the brand was born.
Not content with simply providing a variety of fun shapes, colours and images, the team behind Qbees have opened the doors to a new kind of product – offering people the chance to become Qube designers by submitting their ideas online. Winning designs will bag the artist £50 and they will get to watch as their Qube moves up the trending wall!
Move over playground trends, this craze is all about the wider world and letting tweens put their own stamp on it, literally…
-Ends-
Notes to editors:
Media information: For all media enquires please contact Connor PR www.connorpr.com
siobhan@connorpr.com Tel: 07966 177025
lisa@onewomanworkforce.com Tel: 07970 727801
Join the conversation
Twitter handle: @LoveQbees
Facebook: https://www.facebook.com/loveqbees
Website: www.loveqbees.com
About
Entrepreneur Jason Palmer lives in Barkingside, Ilford, with his wife Sue and children Max and Ellie. With a history in the travel industry, Jason has invented and developed Qbees with a creative and passionate team of people who are intent on developing an environmentally friendly, cost-effective product. They believe in hard work and producing products that make people smile! If you want to know more about the T&Cs, please click here.
Platform Inspiration
Platform Inspiration Limited was set up in 2014 by Jason Palmer as the parent company for the Qbees range of products, Platform Inspiration Limited is registered In England No.8589869. Trading will initially be via Platform Inspirations e-commerce website www.loveqbees.com
***PRESS RELEASE***
Qbees – Giving tweens the ultimate in product personalisation
London, 24th November 2014: There is no place for standardisation in the tween world today – being told what to like, wear or share simply doesn’t roll – it’s all about choice, creativity and being unique.
The latest craze to hit the UK is all of those things and more – it’s fun, highly collectable and inexpensive to boot. Qbees are fashion accessories that snap around headphone cables, giving tweens and teens the opportunity to decorate and accesorise their look.
Jason Palmer, Qbees Creator said: “Young people have so much passion and creative drive so why not let them be a part of designing the accessories they choose to wear. We want to champion young artists and commend creativity and this product does exactly that. And for those who prefer to choose ready-made designs, they can choose from a fantastic selection created either by our designers or their own peers.”
Qbees are made up of mini plastic snap-frames and interchangeable images (called Qubes) that sit inside, and they cost a mere £3 for the pair, regardless of whether you choose to upload your own photo, use the word editor or choose from the Qbees fabulous range. They allow the user to transform their boring headphone cables into works of art, message boards or personal statements. The product is so versatile it provides an ever-changing platform for young creative minds.
The concept was born during a ride on the London Underground when Jason noticed the people sitting opposite all had the same white cables hanging down around them. ‘How boring’ shifted to ‘Wouldn’t it be nice if they were more individual and colourful and interesting to look at’ and with that, the brand was born.
Not content with simply providing a variety of fun shapes, colours and images, the team behind Qbees have opened the doors to a new kind of product – offering people the chance to become Qube designers by submitting their ideas online. Winning designs will bag the artist £50 and they will get to watch as their Qube moves up the trending wall!
Move over playground trends, this craze is all about the wider world and letting tweens put their own stamp on it, literally…
-Ends-
Notes to editors:
Media information: For all media enquires please contact Connor PR www.connorpr.com
siobhan@connorpr.com Tel: 07966 177025
lisa@onewomanworkforce.com Tel: 07970 727801
Join the conversation
Twitter handle: @LoveQbees
Facebook: https://www.facebook.com/loveqbees
Website: www.loveqbees.com
About
Entrepreneur Jason Palmer lives in Barkingside, Ilford, with his wife Sue and children Max and Ellie. With a history in the travel industry, Jason has invented and developed Qbees with a creative and passionate team of people who are intent on developing an environmentally friendly, cost-effective product. They believe in hard work and producing products that make people smile! If you want to know more about the T&Cs, please click here.
Platform Inspiration
Platform Inspiration Limited was set up in 2014 by Jason Palmer as the parent company for the Qbees range of products, Platform Inspiration Limited is registered In England No.8589869. Trading will initially be via Platform Inspirations e-commerce website www.loveqbees.com
Connor PR promoting Qbees, Connor PR expert in launch PR, Connor PR expert in youth PR, Connor PR expert in tween PR, Connor PR and Siobhan Connor,
It’s time to say down with cute and up with cool! Rockabye-Baby!
It’s time to say down with cute and up with cool!
With such a fresh and welcomed approach to dressing kids, it’s no wonder Rockabye-Baby has been selected to showcase its clothes at House of Fraser’s POP at HOF – a pop-up at the flagship Oxford Street store. Following a competition organised by The Great Retail Revival Foundation, Rockabye-Baby was one of just ten small businesses selected from nearly 200 of the UK’s hottest new retailers in a sales event offering the winner a year’s concession at the store. Tattinger is sponsoring the event and people who buy any POP at HOF brands get a free glass of champagne!
Rockabye-Baby has a refreshing attitude and a motto to match – don’t give into mainstream cute. Owner and founder, Emma Parkes-McQueen, believes kids should be able to dress as individually as they think – scrap those stereotypes; crush those clichés. This bright and funky range of luxury cotton clothes for children up to the age of eight look fantastic, have a musical theme and are even packed in 10-inch record sleeves.
This great new brand has been given the chance to shout out to a wider audience – so whether the kids like a whiter shade of pale or a slightly purple haze, Rockabye-Baby has something to suit. Head to House of Fraser, Oxford Street, between Monday 12 May and Monday 26 May to get some of the latest fashion must-haves for kids.
-Ends-
Notes to editors:
Owner and founder of Rockabye-Baby Emma Parkes-McQueen is available for interview.
For all media enquiries please contact Siobhan@connorpr.com
siobhan@connorpr.com Tel 07966 177025
Following a competition organised by The Great Retail Revival Foundation, Rockabye-Baby was chosen as one the UK’s hottest new retailers to showcase its clothes at House of Fraser’s POP at HOF – a pop-up at the flagship Oxford Street store. The winner secures a year’s concession at the store. Tattinger is sponsoring the event and people who buy any POP at HOF brands get a free glass of champagne.
FaceBook: http://www.facebook.com/pages/rockabye-baby/133581963319701
Twitter: : @RockabyeBabyLDN
@gr8retail #popathof @houseoffraser
Website: www.rockabye-baby.com
http://www.flickr.com/photos/rockabyebaby/
www.thegreatretailrevival.org/competition.html
KIDS Rock Out competition
Go into The House of Fraser Store on Oxford Street, London
Try on a Rockabye-Baby Item of Clothing
Show us your best Rock Moves and Rock Out
Take a pic, send it in to our FaceBook page in a private message with the little rockers name and email address https://www.facebook.com/RockabyebabyLDN
We will announce one winner on Sunday May 18th and another on Monday May 26th May
There will be two prizes2 x £100 vouchers each week.
Connor PR expert in baby fashion PR, Connor PR expert in fashion PR, Connor PR working with popathof, Connor PR working with the great retail revival
THE YOUTH REBELLION –AN ANTI-PINK AND BLUE PROTEST ROCKS HOUSE OF FRASER, OXFORD STREET
THE YOUTH REBELLION –AN ANTI-PINK AND BLUE PROTEST ROCKS HOUSE OF FRASER, OXFORD STREET
Rockabyebaby
“Stand out from the crowd? Yes please!
Why is the crowd all dressed the same anyway?”
- We’ve learnt to walk – let us stand on our own two feet!
- We’ve learnt to talk – let us have a voice!
Gone are the days when children were seen but not heard – an electric group of future trend-setters were seen protesting on Oxford Street, London, over the weekend. Why? Because they are fed up with being told to wear boring stereotypical clothes! Lucky for them, a new label has come to town.
Anti-stereotype brand, Rockabye-Baby, has a fresh approach to dressing kids and a motto to match – don’t give into mainstream cute. Owner and founder, Emma Parkes-McQueen, believes kids should be able to dress as individually as they think and is spearheading the campaign ‘down with cute; up with cool’. This bright and funky range of luxury cotton clothes for children up to the age of eight looks fantastic and is not designed with ‘three-year-old-Daisy-who-only-wears-pink’ or ‘six-year-old-Max-who-loves-dragons’ in mind. With a musical theme to boot, they are cool clothes that crush clichés.
Just as toy shops have started to listen to the public about the need to scrap the signage of gender-specific toys, Emma believes the same should be said for clothes. Why do we feel the need to even define the sex of our children? Is it because we’re offended if someone thinks our boy is a girl? Is it because we’re worried they will stand out from the crowd?
The history of clothing is an endless read – from a 1918 trade publication stating that pink (the stronger colour) was right for boys and blue (the delicate and dainty option) was the one to dress girls in; to shops publishing charts about which colours were appropriate for which sex; jumping to 1940 when the colours were switched; and then the 1960s seeing a unisex comeback…
This great new brand simply focuses on cool – that’s unisex cool; across the board cool; appealing to all cool. It’s more than a brand. It’s a statement and one that is fun to get behind (and into). With an ethos that makes refreshing sense and a quality that is unrivalled, what’s not to love about this fresh new label!?
Following a competition organised by The Great Retail Revival Foundation, Rockabye-Baby was chosen as one the UK’s hottest new retailers to showcase its clothes at House of Fraser’s POP at HOF – a pop-up at the flagship Oxford Street store. The winner secures a year’s concession online. Champagne Taittinger is partnering the event and customers who buy any POP at HOF brands get a free glass to celebrate.
-Ends-
Notes to editors:
Owner and founder of Rockabye-Baby, Emma Parkes-McQueen is available for interview.
For all media enquiries please contact:
siobhan@connorpr.com / Tel: 07966 177025
Following a competition organised by The Great Retail Revival Foundation, Rockabye-Baby was chosen as one the UK’s hottest new retailers to showcase its collection at House of Fraser’s POP at HOF – a pop-up at the flagship Oxford Street store. The winner secures a year’s concession online. Champagne Taittinger is partnering the event; customers who buy any POP at HOF product get a free glass of champagne.
About House of Fraser:
House of Fraser is a department store group with 59 enviable locations across the UK and Ireland plus one dot.com concept store. As one of the best known names on the high street, House of Fraser has presented customers with an unrivalled nationwide department store for 165 years. The company announced the sale to Nanjing Cenbest on 12 April 2014 marking the exciting beginning for the company under Chinese ownership. The Group has annual sales of £1.2bn and employs 6,800 House of Fraser staff and 13,000 concession staff through 4.5 million sqft of selling space. Customers can shop at House of Fraser from http://www.houseoffraser.co.uk. During 2013, the Group opened its first international franchise store in Abu Dhabi.
FaceBook: http://www.facebook.com/pages/rockabye-baby/133581963319701
Twitter: @RockabyeBabyLDN
@gr8retail #popathof @houseoffraser
Website: www.rockabye-baby.com
http://www.flickr.com/photos/rockabyebaby/
www.thegreatretailrevival.org/competition.html
Connor PR working with RockabyeBaby, Connor PR specialist in fashionPR
Connor PR working with Paramount Pictures, in association with Empire Film Distribution on The Reef 2:High Tide, the stunning new animation film
The following celebrities attended a celebrity screening of the brand new animation film The Reef 2: High Tide at The Soho Hotel from Paramount Pictures, in association with Empire Film Distribution. The event was organised by Connor PR, specialists in event PR.
Gillian McKeith and her daughters, Skylar and Afton. Patsy Palmer and her children Fenton, Emilia and Bertie. Jessie Wallace and her daughter Tallulah. Carrie Grant and family. Towie star Billi Mucklow and her nephew. Maisie Smith (Tiffany in EastEnders). Devon Higgs (Morgan in EastEnders). Kevin Adams, Charlie Brooks and her daughter Kiki.
The Stunning New Animation Film by Director Mark A.Z. Dippe, starring Drake Bell, Fran Drescher, Andy Dick and Frankie Jonas
With fast paced action, striking CGI animation and vibrant characters, this is the ultimate feel good animation film, perfect for all the family
Charlie Brooks attended a VIP screening of new animation film ‘The Reef 2: High Tide’ out on national release October 25th, Soho Hotel, London
Devon Higgs who plays Morgan in EastEnders
attended a VIP screening of new animation film ‘The Reef 2: High Tide’
.
Billi Mucklow
attended a VIP screening of new animation film ‘The Reef 2: High Tide’
Gillian McKeith and daughters
Carry Grant with her daughters and friends
Maisie Smith who plays Tiffany in EastEnders
attended a VIP screening of new animation film ‘The Reef 2: High Tide’
Jessie Wallace
attended a VIP screening of new animation film ‘The Reef 2: High Tide’
Connor PR promoting new book ‘Managing MIL: You and your Mother-in-Law – for better, or for worse?’
Managing MIL: You and your Mother-in-Law – for better, or for worse? Essential reading for Daughters-in-Law
Connor PR is working with author and journalist Katy Rink on her new book
Managing MIL: You and your Mother-in-Law – for better, or for worse?
Essential reading for Daughters-in-Law
from Katy Rink, Peridot Press
Does your mother-in-law drive you to distraction? Are you a desperate daughter-in-law? Who is to blame? It’s hard to know when you’re stuck on the inside.
Journalist Katy Rink looks at the best and worst of this frequently tricky relationship and provides smart advice for keeping your cool, your sanity and your family intact.
How do you survive a weekend with the in-laws? Should you ever go on holiday together? How do you manage a new baby and MIL? What are the dangers of accepting that friend request on Facebook? These are just some of the tricky topics tackled.
The author calls upon the experiences of fellow daughters-in-law in her home town – at secretive get-togethers that came to be known as DIL Club – to illustrate the highs and lows of dealing with his mother.
There are plenty of anecdotes to amuse and entertain, including the DILs who received engine oil, chin hair removal cream and paper knickers as Christmas presents from their MILs; the MIL who provided itemised receipts for ice creams and charged for petrol; and the MIL who greeted news of a pregnancy with “I can’t believe you haven’t had her sterilised yet”.
You can also try and recognise your MIL from a cast of hilarious caricatures including The Apologist, The Snob, The Manipulator and The Social Climber.
But amid the horror stories there are heart-warming tales of when (and how) it all goes right, and when peace breaks out. There is also top advice from leading relationship experts.
This is the book that every daughter-in-law should read. And more than a few mothers-in-law will want to have a nose, too.
Managing MIL will be released by Peridot Press on November 18th
-Ends-
Notes to editors:
Katy Rink is available for interview. Please contact Siobhan Connor at Connor PR Siobhan@connorpr.com / 07966 177025
About the author Katy Rink
Katy Rink is a national freelance journalist contributing to Telegraph Women, Parenting and Education and Guardian Life & Style.
She came up with the idea for Managing MIL based on a decade of innings with her own, characterful mother-in-law – but was also very interested to know how other women managed this infamously tricky relationship.
“I wanted to know why, when two women essentially want the same thing (the happiness of the son and grandchildren), do they so often find themselves at odds?” Katy said “I was interested to know what other daughters-in-law think; is any relationships really so bad that we should cut MIL off? Is it ever okay to stop trying?
“Is it always best to communicate the way we are feeling, or should we put a brave face on it and sweep all sentiment under the carpet?”
The resulting book is based on interviews with daughters-in-law at secret ‘DIL Clubs’.
“All I had to do was say the magic words ‘mother-in-law’ and retreat into the corner and start scribbling,” said Katy.
Katy graduated from Oxford University in 1998 and worked as a local newspaper journalist, before taking a career break to have her children. She completed an MA in Creative Writing and a law conversion with distinction whilst her boys were still little, briefly considering life as a family barrister – but is now writing again, as a freelance journalist and author.
Connor PR specialist in publishing PR, Connor PR working with author Katy Rink, Connor PR specialist in book PR, Connor PR and Managing MIL: You and your Mother-in-Law – for better, or for worse? Essential reading for Daughters-in-Law