Food PR
ITS OFFICIAL, BRIGHTON IS THE HAPPIEST CITY IN THE UK – HERE’S THE COVERAGE
News Generation for FMCG super seed client 9NINE
ITS OFFICIAL, BRIGHTON IS THE HAPPIEST CITY IN THE UK
ITS OFFICIAL, BRIGHTON IS THE HAPPIEST CITY IN THE UK
- Study reveals Oxford is the most satisfied city
- Edinburgh ranks bottom for happiest and satisfied, favouring the words anxious and depressed
- 33 is the a happiest age
- Survey reveals forty winks, close friends and enough time with our favourite food and entertainment seem to keep a smile on us all
Its official, Brighton is the happiest city in the UK. In a nationwide survey into the satisfaction of the nation, Brighton and Hove came out as the Happiness Capital, with over a third of the city’s populace choosing the word ‘Happy’ to describe their lives.
At the other end of the scale, just 16 per cent of Edinburgh residents described their lives as ‘Happy’, favouring the words ‘Anxious’ and ‘Depressed’.
As for the city which has the highest level of general life satisfaction, it was Oxford, which came top with a score of 6.72 out of 10, while Edinburgh came bottom once again with an average of 5.89 out of 10. When asked to rate their life satisfaction on a scale of 1 to 10 the average Brit gave themselves a middling 6.37 out of 10.
Marketing Director Kerry Collinge, for 9NINE Super Seed brand, who commissioned the study, said: “Brighton residents have found themselves topping our happiest city chart. Maybe it’s the sea air and sunny weather that keeps them smiling!”
Just 1 in 10 Brits rated their life satisfaction at 9 or above (indicating excellent life satisfaction).
The study, which quizzed 3,000 Brits, also looked into the ways we boost our mood and found 3 in 5 look to bed for comfort in hard times, while over half lean on family for support.
43 per cent of those surveyed play their favourite music when they need to raise their spirits, and reading a book proved more popular for boosting our serotonin levels than sex.
Typical British weather is most likely to get us feeling down in the dumps, with 40 per cent claiming that inclement weather has a negative effect on their emotions.
Nearly half of the women polled in the study thought time to relax was important for their well-being, while 35 per cent of men preferred sex as a way to unwind.
When it comes to having a bad day, women are twice as likely as men to be brought down by living in a messy home, with 37 per cent claiming that untidiness has a negative effect on their mood compared to 18 per cent of men.
Most Brits believe that they will be at their happiest at the age of 33, and just over a third believe that their best years are now behind them.
An optimistic fifth think that they are currently having the time of their lives.
When asked to describe how often they feel in a positive mood, 58 per cent said that they are usually happy people, and only 6 per cent said they rarely or never feel happiness. A quarter of Brits describe themselves as anxious, and only 1 in 7 consider themselves a generally confident person.
Women are more likely to describe themselves as anxious, sensitive and loving, while men prefer to describe themselves as confident, happy and proud. Worryingly, 44 per cent of those polled believe that they have experienced a panic attack at one time or another in their lives, and 3 in 5 have suffered from anxiety.
In order to make their lives better, 1 in 6 would like to improve their physical fitness and 16 per cent would like to have more certain financial security.
Marketing Director, Kerry Collinge from 9NINE, who commissioned the study, continued: “Happiness is at the heart of our brand, our study has helped to show that when it comes to the secret of happiness the simple things in life are usually best. Forty winks, close friends and enough time with our favourite food and entertainment seem to keep a smile on the faces of most.”
THE HAPPIEST CITIES IN THE UK:
- Brighton and Hove
- Leicester
- Portsmouth
- Newcastle
- Oxford
- Chelmsford
- Norwich
- Bristol
- London
- Cambridge
- Manchester
- Belfast
- Coventry
- Cardiff
- Birmingham
- York
- Plymouth
- Sheffield
- Leeds
- Glasgow
- Southampton
- Liverpool
- Edinburgh
BEST UK CITIES FOR LIFE SATISFACTION:
- Oxford
- Bristol
- Brighton and Hove
- Chelmsford
- Leeds
- Leicester
- Newcastle
- Southampton
- Manchester
- Portsmouth
- London
- Norwich
- Glasgow
- Cardiff
- Belfast
- Liverpool
- Coventry
- York
- Sheffield
- Plymouth
- Cambridge
- Birmingham
- Edinburgh
TOP TEN WAYS TO LIFT SPIRITS
- A good night’s rest 59.57%
- Spending time with family 53.40%
- Spending time with friends 46.97%
- Having downtime to relax 44.40%
- Listening to music 43.27%
- Regular exercise 39.87%
- Watch TV/A film 35.80%
- Reading a book 34.80%
- Doing your hobby 32.33%
- Eating your favourite meal 29.53%
TOP TEN THINGS TO PUT YOU IN A BAD MOOD
- Poor weather 40.10%
- Having no time to yourself 35.53%
- Sitting in traffic 32.27%
- A heavy workload 29.90%
- Coming home to a messy home 27.70%
- Checking the news 19.93%
- Checking your bank statement 19.07%
- Using public transport 13.33%
- A bad hair day 12.70%
- A bad outfit day 8.47%
We all experience cloud 9NINE feelings and being healthy has a lot do with it! All 9NINE products have natural benefits derived from the Super Seeds in each bar, and opting for the healthier choice no longer means sacrificing on taste. Choosing the right foods that make you feel good and enable you to stretch your adventure boundaries are part of what 9NINE stands for.
9NINE has spent a lot of time looking at the benefits of seeds, what they offer and how they can improve moods; for example, research shows that magnesium improves mindfulness which could in turn lead to an elevated mood. Key ingredients in 9NINE products include:
Magnesium – restores mindfulness with good energy
Fibre – boosts your body with good digestion
Copper – activates your immune system
Phosphorous – looks after your mental energy
Vitamin E – gets your skin glowing
Thiamin – gets the best energy out of your food
Potassium – gives your heart the love it deserves
Manganese – maintains strength through healthy bones
Calcium – keeps the balance with happy hormones
Zinc – gives a natural immune boost
Protein – an essential building block for a balanced life
Iron – keeps oxygen moving around the body
– ENDS –
Join in the conversation:
@9NINEBrand
https://www.facebook.com/9NINEBrand/
www. http://9ninebrand.com
Notes to editors:
For more further information and media interviews please
contact: Siobhan Connor at Connor PR on 07966 177025 or email:
siobhan@connorpr.com
About 9NINE
9NINE products are handmade in a craft bakery in the beautiful Vale of Llangollen in North Wales. Their unique blend of Super Seeds are a favourite for people leading healthy lifestyles and they have just unveiled some brand-new packaging, and several exciting new products including:
Super Seed Fusions which have been created for sprinkling and sharing and come in three fabulous street food flavours – Spanish Patatas Bravas, Argentinian Chimichurri and Indian Mango Kuchela.
Seed Bombes which come in packs of three pop-in-your-mouth-on-the-go convenient little bundles of Super Seeds mixed with double cocoa. They aim to drive value into the indulgent treats and confectionery category, and flavours include Coconut, Raspberry and Vanilla.
Since launching over 10 years ago, 9NINE Super Seed bars have rapidly grown to become the most widely distributed mixed seed bar in the UK. The 16-variety strong range is currently stocked at major retailers including Tesco, Waitrose, Sainsbury’s, ASDA, Morrisons, W.H Smith, E.H Booths, McColls and Holland & Barrett, as well as independent retailers nationwide. 9Brand Foods will be rolling out to a number of high street convenience retail chains throughout spring/summer 2017. 9Brand Foods is a subsidiary of Wholebake Ltd. Visit: http://9bar.com
Connor PR working with 9NINE Super seed bar, Connor PR expert in news generation, Connor PR expert in survey news generation, Connor PR expert in FMCG PR
SUPER SEED BRAND 9NINE CREATES AN ADULT PLAYGROUND IN LONDON
PLAY ON
When was the last time you really played?
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Play matters, whatever your age, so why don’t we do more of it as adults?
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Super Seed brand 9NINE is creating The Playground – a playground for adults – in London Fields from 29–30 July 2017
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One-hour slots allow people to play on giant swings, see-saws and other playground favourites
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The free event will raise awareness of how play evokes happiness and well-being
All work and no play makes for a dull, grey, drag of a day. Super Seed brand 9Nine understands that healthy eating is just one part of a happy well-rounded day, so in addition to their 9NINE bars, Seed Fusions and Seed Bombes, they decided to throw a playground for adults into the mix!
The Playground will be set up in London Fields on 29 and 30 July.
The concept of Play is nothing new – it has helped to form the society we live in today and provides anticipation, pleasure, imagination, social interaction, surprise, fun, liberty and laughter, and that’s just for starters. Playing is good for our mental health as well as our physical well-being, but we seem to stop buying into it once we reach adulthood.
We need to step back from the screens, get up from the chairs and remember why we loved that fun, silly, creative Play so much as a child. 9NINE Marketing Director, Kerry Collinge, says “Happiness is at the heart of our brand and while we feel we have nailed the nutritional side of things, we wanted to do something that gave physical presence to a topic that we believe needs more column inches. Play is in our DNA – we’re simply bringing the right tools to the table!”
On 29–30 July, 9Nine is taking over London Fields for their adult-only Playground experience. “We’re talking giant slides, jumbo swings and super-sized see-saws” says Collinge. In addition to the Playground itself, there will be DJs, refreshments and 9NINE snacks. She continues, “In a world where our actions are usually dictated by what we have to do, we wanted to provide a place where people could come and let go and feel happy and free without any stress or rules”. We never lose the capacity to Play, we shouldn’t let age be a barrier.
Once described as ‘The most interesting and innovative experimental psychologist in the world today’, Professor of Psychology, Richard Wiseman at the University of Hertfordshire says, “This is a great opportunity for adults to find their inner child! Research shows that being playful makes us happier, more open-minded, gets the creative juices flowing, helps us bond together and can even help those suffering from depression. Humans are hardwired to play, and this doesn’t stop in childhood. It’s great to see 9NINE championing lifelong playfulness; every adult could benefit from an afternoon in a giant playground!”
While the event is free, it will generate donations that will be given to Play England and Hackney Play, and invested into Hackney play initiatives.
9NINE
We all experience cloud 9NINE feelings and being healthy has a lot do with it! All 9NINE products have natural benefits derived from the Super Seeds in each bar, and opting for the healthier choice no longer means sacrificing on taste. Choosing the right foods that make you feel good and enable you to stretch your adventure boundaries are part of what 9NINE stands for.
9NINE has spent a lot of time looking at the benefits of seeds, what they offer and how they can improve moods; for example, research shows that magnesium improves mindfulness which could in turn lead to an elevated mood. Key ingredients in 9NINE products include:
Magnesium – restores mindfulness with good energy
Fibre – boosts your body with good digestion
Copper – activates your immune system
Phosphorous – looks after your mental energy
Vitamin E – gets your skin glowing
Thiamin – gets the best energy out of your food
Potassium – gives your heart the love it deserves
Manganese – maintains strength through healthy bones
Calcium – keeps the balance with happy hormones
Zinc – gives a natural immune boost
Protein – an essential building block for a balanced life
Iron – keeps oxygen moving around the body
“Being outdoors, active, socialising, having fun and playing… what’s not to love about the idea of an adult playground. Working with 9NINE, I know how they always put well-being at the forefront of their product development and I just love the idea of doing something out in the community that mirrors the way they think. It’s going to be a great event – see you there!”
9NINE Brand Ambassador, Professor Greg Whyte OBE
The 9NINE Playground *Age restriction for main playground entry (18+)
London Fields (West Side, London E8 3EU – opposite the entrance to the lido)
Friday: Press and VIP Day 4pm – 7pm Please email siobhan@connorpr.com if you wish to attend this
Saturday: 11am – 10pm
Sunday: 11am – 9pm
For more information visit: www. http://9ninebrand.com
You’re Never Too Old for a Playground
– ENDS –
Join in the conversation:
@9NINEBrand
#PlayOn #9NINE #9NINEFeeling
https://www.facebook.com/9NINEBrand/
Notes to editors:
For more information, media interviews and high res images please
contact: Siobhan Connor at Connor PR on 07966 177025 or email:
siobhan@connorpr.com
About 9NINE
9NINE products are handmade in a craft bakery in the beautiful Vale of Llangollen in North Wales. Their unique blend of Super Seeds are a favourite for people leading healthy lifestyles and they have just unveiled some brand-new packaging, and several exciting new products including:
Super Seed Fusions which have been created for sprinkling and sharing and come in three fabulous street food flavours – Spanish Patatas Bravas, Argentinian Chimichurri and Indian Mango Kuchela.
Seed Bombes which come in packs of three pop-in-your-mouth-on-the-go convenient little bundles of Super Seeds mixed with double cocoa. They aim to drive value into the indulgent treats and confectionery category, and flavours include Coconut, Raspberry and Vanilla.
Since launching over 10 years ago, 9NINE Super Seed bars have rapidly grown to become the most widely distributed mixed seed bar in the UK. The 16-variety strong range is currently stocked at major retailers including Tesco, Waitrose, Sainsbury’s, ASDA, Morrisons, W.H Smith, E.H Booths, McColls and Holland & Barrett, as well as independent retailers nationwide. 9Brand Foods will be rolling out to a number of high street convenience retail chains throughout spring/summer 2017. 9Brand Foods is a subsidiary of Wholebake Ltd. Visit: http://9bar.com
Play England
Play England’s vision is for England to be a country where everybody can fully enjoy their right to play throughout their childhood and teenage years, as set out in the UN Convention on the Rights of the Child Article 31 and the Charter for Children’s Play.
To achieve this vision, we aim to ensure that:
All children and young people have the freedom — time, space, permission and opportunity — to play throughout their childhood and teenage years. All residential neighbourhoods are child-friendly places where children and young people can regularly play outside; and everyone is aware of the importance of play — outdoors and indoors — as part of children and young people’s daily lives.
Hackney Play Association
Hackney Play Association is a local charity that aims to improve children and young people’s health, well-being and quality of life, through play.
Our vision is for Hackney to be a child-friendly borough, in which all children and young people have access to a range of high quality, inclusive play opportunities in their locality.
We believe that play is vital for children and young people’s health and wellbeing, particularly for children facing barriers due to poverty, disability, gender and race.
Connor PR working with Super Seed Brand 9NINE, Connor PR and adult playground in London, play
Super Seed brand 9NINE commissions three portraits made from the ingredients in their healthy snacks
The UK’s Top Seeds go Head to Head
Super Seed brand 9NINE commissions three portraits made from the ingredients in their healthy snacks
- As the UK votes for its new government on 8 June, 9NINE gives us their take on Theresa May, Jeremy Corbyn and Tim Farron
- Edible portraits made up of over 1 MILLION Super Seeds
- Three seeds with big ideas – who’ll get your vote?
Ahead of this week’s general election on 8 June, renowned food artist, Prudence Staite, has been commissioned by Super Seed brand 9NINE to create three portraits – of the Conservative, Labour and Lib Dem leaders – made purely out of the ingredients found in their healthy snacks. The portraits took 100 hours to complete and are made up of over 1,000,000 Super Seeds ranging from sunflower for Jeremy Corbyn’s beard, hemp for Theresa May’s hair, and linseed and Seed Bombes for Tim Farron’s smile, as well as chia, pumpkin and sesame, and a few cashews, pecans and peanuts thrown in to shake things up a bit. The portraits are sure to bring a new perspective to the familiar faces. ”
Prudence Staite says “It has been super fun to create the most spoken-about people at this time from Super Seeds. The range of colours and textures have been an interesting and versatile palette to work with, and I think I have been able to capture their personalities in an edible political gallery. It’s been really fun to make an edible political statement with ‘seeding’ the leading players in the run for leadership”.
The portraits are made up of 2.2kg sunflower seeds, 2.3kg chia seeds, 3.5kg hemp seeds, 2.6kg linseeds, 3kg sesame seeds, 2.6kg pumpkin seeds, 3 kg pecans, 2.5kg peanuts, 5kg cashews nuts.
Over 150 Seed Bombes – little bundles of Super Seeds mixed with double cocoa, launching exclusively in WHSmith in July – were used to create Theresa’s jacket, also Tim’s mouth detail was created with a dozen of them, and Jeremy’s background used 83.
Theresa’s hair has been styled with hemp seeds, with pumpkin and sunflower highlights and chia seed lowlights, her necklace was made with sunflower seeds and carob, and her lips were created with linseed.
Jeremy’s iconic furry beard has been created with sunflower seeds that perfectly match the colour; his jacket is styled from peanuts and cashews, and his shirt collar is made from hemp.
Tim’s infectious smile has been captured with linseed, carob and Seed Bombes, and his hair features pecans and linseed.
It’s not just 9NINE that have realised what a punch these players pack, Super Seeds are very much on trend as their slow-release energy helps with concentration and staying focused, unlike the peak and crash of their high-sugar counterparts.
Super Seeds are very much topping the pops and here are a few reasons why our leaders should embrace their unique qualities:
The All-Rounder
Chia means ‘strength’ and as far as fuel goes, it doesn’t get much better than this. Chia seeds are full of nutrients and come with very few calories. Chia is a real all-rounder; it is appealing to the masses and for good reason, it’s hard to beat!
Labour of Love
Flaxseed is full of good things and is often referred to as wonder food. You have to grind flaxseed before using it so it’s a real labour of love, but if you’re committed, it will pay off as you can add it to anything from morning porridge to homemade bread.
Seriously Versatile
Pumpkin seeds offer vitamins, minerals, antioxidants and essential acids with every handful – they are seriously versatile, there is no holding them back! They can be eaten raw or cooked, added to sweet or savoury, or simply roasted for a super on-the-go snack.
Top of Their Game
Sunflower seeds are crunchy and nutty and considered by many as top of their game – they are even said to bring a glow to tired skin! Filled with goodness that’s drawn straight from the sun, they become the star of the show in recipes such as sunflower seed pesto and homemade bread.
Marketing Director at 9NINE, Kerry Collinge, added:
“Working with Prudence we’ve been able to really have some fun with the ingredients we use in our products. Eating healthily is about so much more than simply what we digest, it provokes healthy attitudes and a happy mindset and we wanted to reflect that by having some fun with the product.”
Eating healthily is at the root of many political campaigns – from children’s school lunches and health concerns throughout the NHS, to pensioners and mental health. The seeds have been planted… which ones will reach the necessary heights!
– ENDS –
Join in the conversation on Twitter: The portraits are expected to encourage further nationwide debate ahead of the election, with hashtags:
@9NINEBrand
On Facebook:
https://www.facebook.com/9NINEBrand/
Notes to editors:
For more information, media interviews and high res images please
contact: Siobhan Connor at Connor PR on 07966 177025 or email:
siobhan@connorpr.com
About 9NINE
9NINE products are handmade in a craft bakery in the beautiful Vale of Llangollen in North Wales. Their unique blend of Super Seeds are a favourite for people leading healthy lifestyles and they have just unveiled some brand-new packaging, and several exciting new products including:
Super Seed Fusions which have been created for sprinkling and sharing and come in three fabulous street food flavours – Spanish Patatas Bravas, Argentinian Chimichurri and Indian Mango Kuchela.
Seed Bombes which come in packs of three pop-in-your-mouth-on-the-go convenient little bundles of Super Seeds mixed with double cocoa. They aim to drive value into the indulgent treats and confectionery category, and flavours include Coconut, Raspberry and Vanilla.
About 9Brand Foods
Since launching over 10 years ago, 9NINE Super Seed bars have rapidly grown to become the most widely distributed mixed seed bar in the UK. The 16-variety strong range is currently stocked at major retailers including Tesco, Waitrose, Sainsbury’s, ASDA, Morrisons, W.H Smith, E.H Booths, McColls and Holland & Barrett, as well as independent retailers nationwide. 9Brand Foods will be rolling out to a number of high street convenience retail chains throughout spring/summer 2017. 9Brand Foods is a subsidiary of Wholebake Ltd. Visit: http://9bar.com
Connor PR working with 9NINE Super Seed brand, Connor PR and food art, food artist Prudence Staite, Food art hits the papers, Election 2017
Check out the four-page feature on Sam Gray author of Doing in in Wellies in November’s Country Homes & Interiors Magazine
Coverage like this make me love my job and my clients.Check out the four-page feature on Sam Gray author of Doing in in Wellies in November’s Country Homes & Interiors Magazine
Connor PR expert in lifestyle PR, Connor PR working with Middlefarm Press
Middle Farm Press holds exclusive launch party at Waterstones
Middle Farm Press Holds Exclusive Launch Party at Waterstones, Shrewsbury
With a turnout to be proud of, new venture Middle Farm Press held its launch party last night in Shrewsbury’s Waterstones.
With canapés provided by Momo•No•Ki,, guests included: Jenny and Marcus Bean (Brompton Cookery School); Colin Young (BBC Radio Shropshire); John Barton (Coach and Horses); Chris Burt (Momo•No•Ki.), Sam and Claire Barker (Greak Berwick Organics) and Suree Coates (The King and Thai), who all turned up to support Sam Gray and Kate Taylor as they celebrated their new company and its first book, Doing it in Wellies, which was launched at last week’s Ludlow Food Festival.
The evening is perhaps best summed up in the speech given by previous President of the Booksellers Association of Great Britain and Ireland, and Middle Farm Press’ Chairman, Bing Taylor:
“Like many other industries, and perhaps the music industry is the closest analogy, the publishing world has changed dramatically since I started my career as a university publisher at Longman in the early 1970s. With a little more experience under my belt I realized, by 1975, that people not only needed access to books (and large swathes of Britain didn’t have a bookstore within 100 miles in those days) but they needed selection, advice and guidance – the sort of help you would get from a good local bookshop. A friend of mine and I started The Good Book Guide which made English books available all over the world, at English published prices. We even published a separate edition for children. At about this time a man called Tim Waterstone and I were invited to speak at a conference called Children’s Books and the Chocolate Factory. Tim said he was thinking of starting a thinking person’s bookstore chain but that he would never stock children’s books as they were low ticket items and could never be profitable. He quickly changed his mind. Both Harry Potter and Waterstones were no doubt grateful.
A great deal of what I learned about people and books I learned from working at The Good Book Guide. For us, a quality selection and customer care were all important to retaining customer loyalty. Being a mail order operation we couldn’t provide on the spot guidance that you would expect from a friendly local bookseller so we got people with specialist knowledge to recommend books for the general reader such as Yehudi Menuhin on Music; Antonia Fraser on Biography and somewhat unexpectedly the Duke of Edinburgh on Wildlife Conservation. We learned a lot from our customers – the girls in the order processing department even got marriage proposals from people whose orders they had sorted out satisfactorily. And from our mistakes – one lady, who turned out to be one of our loyalist customers, lived in Papua New Guinea and ordered a copy of Quick Headache Relief without Drugs. We sent her The Joy of Sex. She wrote to say that miraculously her headaches had never returned.
When I was MD of Jonathan Cape in the mid 1980s we had, as our offices, a five story house in London’s elegant Bedford Square. Now Cape is housed in two rooms on a floor of Penguin, lately merged with Random House. When I started in the 70s there were more than fifty publishers, now there are about five major publishers with the number ever dwindling. What is missing from these vast, foreign owned, conglomerates is the personal care, nurturing and involvement of the editor / publisher. Some publishers have been able to retain this to a degree – Bloomsbury and their John Lewis style partnership with their authors is a rare example – but many books by major authors these days are far too long as editors dare not edit them for fear that the increasingly promiscuous authors will go elsewhere. Loyalty and trust between author and publisher, as between bookseller and customer, is an increasingly rare but highly valued commodity.
Fortunately here in Shropshire you are lucky enough still to have, against all the odds since the disappearance of the net book agreement and the advent of Amazon, surviving independent bookstores and to have branches of a chain that act as independent book shops with their emphasis on the customer of which this branch of Waterstones is a prime example and something which will I believe become increasingly the case under the leadership of Waterstones CEO James Daunt.
You are also the host town to an excitingly original new publishing enterprise Middle Farm Press, the brainchild of two indefatigable, multi-talented young ladies Sam Gray and Kate Taylor. Sam’s background as a pig farmer might not strike everyone as the logical training for a publisher (and if you think that you don’t know much about the publishing industry) but she is a natural entrepreneur as is Kate Taylor who has a more conventional background as a writer and publisher and despite that, has retained an endless supply of energy, enthusiasm and expertise. She’s come a long way since, as a little girl, she remarked to a dinner guest named Salman Rushdie that she didn’t read books as she thought all books were boring.
Now they have channeled their enthusiasm to form a remarkable partnership approaching publishing from a fresh perspective, cutting out all unnecessary middle-man costs, electing to sell books through the traditional book trade rather than through Amazon and putting a high premium on providing the sort of customer advice, support and guidance that used to be a hallmark of British publishing but has now all but disappeared from the scene. As a former President of the Booksellers Association of Great Britain and Ireland who fought long and hard to protect the independent bookseller it is a particular pleasure for me to be associated with their company as Chairman and to be here at the launch of, I’m sure the first of many beautifully produced books Sam Gray’s entertaining, informative and above all inspirational account of her year as a pig farmer on her 35 acre small holding in Church Stretton ‘Doing it in Wellies’.
Middle Farm Press is putting the book, and its proceeds, firmly back in the hands of the author. The publishers won’t be taking their traditional 85% to 90% of the profits from the authors but instead MFP will be relying on their personal relationships and experience to get the best deals from their designers, printers and suppliers. Thus allowing the author to not only benefit from the publisher’s business acumen but to keep the proceeds from all their book sales.
Amazon excitedly announced a few weeks ago that they will be the sole suppliers of Paris Hilton’s jewelry designs – no doubt a mouthwatering prospect for some but the writing is on the wall – the times are changing. A self-published book was on the Man Booker Longlist for the first time; HMV onetime owners of Waterstones, went bust a few years ago. It now has a new Chief Executive and has reopened its flagship Oxford Street store emphasizing the need to return to offering advice, guidance and support and to putting the customer first. And here in Shropshire Middle Farm Press is opening its doors to authors everywhere and enabling them, for the first time, to reap the true benefits from their creativity and plain hard work.”
Middle Farm Press makes high-quality books, specialising in produce, food and cooking but by no means exclusive to this genre. The company makes stunning books that allow authors to make a real profit. They support bookshops and champion authors – with a particular focus on producers, small farms and passionate chefs.
Middle Farm Press is the brainchild of writer and editor Kate Taylor and her author colleague Sam Gray, who runs her own smallholding. They set up the company to help authors who are considering self-publishing. Bringing with them the very best designers, editors, proofreaders, indexers, photographers, food economists, printers and cartographers, their aim is to help authors produce the same high-quality books produced by leading UK publishers without having to give away most of the profits. Since the founding of Middle Farm Press, it has been evolving to include all manner of things.
House of The Rising Sun Restaurant Review in this month’s Shropshire Magazine
Connor PR specialist in launch and event PR has secured a fantastic review in this month’s Shropshire Magazine for client House of the Rising Sun, in Shrewsbury, Shropshire
and Australia’s strong ties with Japan also help determine the taste and style.
Connor PR working with Sport Relief and Elise Christie
SPORTS PERSONALITIES BAKE UP SOME FUN FOR SPORT RELIEF
Ten of Britain’s favourite sport stars have joined teams and swapped their boxing gloves for oven gloves in a fun-packed photo shoot for Sport Relief 2014.
For those wanting to ‘sport’ a new look in the kitchen, British pottery maker, Emma Bridgewater, has created two limited edition aprons for Sport Relief. One of the designs will be presented each night to the winner of ‘The Great Sport Relief Bake Off’ and both designs are available to buy exclusively from Sport Relief official partners – brands-for-less homeware retailer, HomeSense, and TK Maxx stores, TKmaxx.com and sportrelief.com for £12.99 with at least £6.50 going to Sport Relief.
Those championing the campaign are (pictured left to right): Olympic gymnast, Louis Smith MBE; World Champion boxer, Amir Khan; Team GB Olympic Judo athlete, Ashley McKenzie; Paralympic table tennis player, Will Bayley; Sky Sports News presenter, Kirsty Gallacher; Dan Whiston from TV’s Dancing on Ice; Olympic short track speed skater, Elise Christie; Boxer, Natasha Jonas; Wasps and England rugby player, James Haskell and Channel 4 racing presenter, Emma Spencer.
Since 2002, Sport Relief has raised over £195million. As one of the UK’s biggest fundraising events, Sport Relief brings the entire nation together to get active, raise cash and change lives. The money raised from apron sales will be used to help transform the lives of some of the poorest and most disadvantaged people – both on your doorstep in the UK and around the world. So join in the fun and games and be sure to grab a limited edition Emma Bridgewater apron before they’re all scone!
Sky Sports News Presenter, Kirsty Gallacher said: “By purchasing these great Sport Relief aprons you’ll be doing your bit to help raise millions of pounds to help people who need it most – both on your doorstep in the UK and around the world. I urge everyone to join in the fun and games this Sport Relief. Let’s raise as much money as we possibly can for this great cause.”
Amir Khan added: “Please shop till you drop and purchase these fabulous Sport Relief Aprons from HomeSense & TK Maxx stores. I hope the Emma Bridgewater aprons will carry the Sport Relief message into thousands of homes and help transform the lives of some of the poorest and most disadvantaged people. Together let’s make this the best Sport Relief year ever.”
Louis Smith said: “I’m urging everyone to get down to HomeSense and TK Maxx stores to purchase one of Emma Bridgewater’s Sport Relief aprons. The campaign has received overwhelming support from well-known sports personalities across the country and is perfectly placed to get the nation joining in the fun and games. I am extremely proud to be involved and hope with your help Sport Relief 2014 receives the support it deserves”.
Don’t miss out on your very own limited edition Emma Bridgewater apron and help raise money for Sport Relief 2014, from HomeSense, TK Maxx stores, TKMaxx.com and sportrelief.com
Connor PR and Sport Relief, Connor PR expert in charity PR, Connor PR working with Elise Christie, Connor PR working with Louis Smith
Connor PR launches restaurant House of the Rising Sun in Shrewsbury
‘EAST MEETS WEST’ COMES TO SHREWSBURY
WITH THE OFFICIAL LAUNCH OF:
HOUSE OF THE RISING SUN RESTAURANT
ON BUTCHER ROW
Connor PR launches House of the Rising Sun restaurant in Butcher Row, Shrewsbury.
More than 200 people gathered on Tuesday night to celebrate the official launch of a new restaurant, House of the Rising Sun, on Butcher Row. Headed up by entrepreneur Sam Taylor, owner of The Libertine Cocktail Bar and Tea Room, working alongside head chef, Adrian Badland.
The Mayor of Shrewsbury, John Tandy. Celebrity TV chef, Marcus Bean, and Shrewsbury’s business community were among the guests who joined Sam and the patrons of the restaurant on Tuesday evening.
Guests were treated to champagne cocktails and a selection of delicious Pacific Rim canapés as they enjoyed the fusion of global dining in a sumptuous and luxurious atmosphere.
Sam Taylor said “I was overwhelmed by the turn out tonight. I have been focussed on delivering that big city experience in a local town setting, and the feedback from tonight’s event seems to indicate that ambition. Our young team never cease to amaze me with their enthusiasm, attention to detail, and understanding of the importance of top class customer service, so that nobody leaves without having a great dining experience”.
Head chef Adrian Badland added “I’m delighted with the feedback from the fusion dishes my team and I have created over the last four months. We have challenged traditional thinking and worked extremely hard to produce some wonderful taste experiences for our customers. I was particularly delighted to welcome John Tandy the Mayor into the kitchen tonight, who shared his enthusiasm for cooking high quality food with us all!”
Shropshire-born Adrian has worked at numerous award winning restaurants in the West Midlands, and has brought his 20 years’ experience to bear in indulging his passion for creating contemporary dishes distinguished by their unexpected contrasts of flavours and textures.
Media enquiries
Please contact Siobhan at Connor PR Siobhan@connorpr.com
Tel 07966 177025
Photos from the event are available on request
www.hotrs.co.uk
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ENTERTAINMENT AND MEDIA SPECIALIST CONNOR PR WORKING WITH SPORT RELIEF
SPORTS PERSONALITIES BAKE UP SOME FUN FOR SPORT RELIEF
Ten of Britain’s favourite sport stars have joined teams and swapped their boxing gloves for oven gloves in a fun-packed photo shoot for Sport Relief 2014.
For those wanting to ‘sport’ a new look in the kitchen, British pottery maker, Emma Bridgewater, has created two limited edition aprons for Sport Relief. One of the designs will be presented each night to the winner of ‘The Great Sport Relief Bake Off’ and both designs are available to buy exclusively from Sport Relief official partners – brands-for-less homeware retailer, HomeSense, and TK Maxx stores, TKmaxx.com and sportrelief.com for £12.99 with at least £6.50 going to Sport Relief.
Those championing the campaign are (pictured left to right): Olympic gymnast, Louis Smith MBE; World Champion boxer, Amir Khan; Team GB Olympic Judo athlete, Ashley McKenzie; Paralympic table tennis player, Will Bayley; Sky Sports News presenter, Kirsty Gallacher; Dan Whiston from TV’s Dancing on Ice; Olympic short track speed skater, Elise Christie; Boxer, Natasha Jonas; Wasps and England rugby player, James Haskell and Channel 4 racing presenter, Emma Spencer.
Since 2002, Sport Relief has raised over £195million. As one of the UK’s biggest fundraising events, Sport Relief brings the entire nation together to get active, raise cash and change lives. The money raised from apron sales will be used to help transform the lives of some of the poorest and most disadvantaged people – both on your doorstep in the UK and around the world. So join in the fun and games and be sure to grab a limited edition Emma Bridgewater apron before they’re all scone!
Sky Sports News Presenter, Kirsty Gallacher said: “By purchasing these great Sport Relief aprons you’ll be doing your bit to help raise millions of pounds to help people who need it most – both on your doorstep in the UK and around the world. I urge everyone to join in the fun and games this Sport Relief. Let’s raise as much money as we possibly can for this great cause.”
Amir Khan added: “Please shop till you drop and purchase these fabulous Sport Relief Aprons from HomeSense & TK Maxx stores. I hope the Emma Bridgewater aprons will carry the Sport Relief message into thousands of homes and help transform the lives of some of the poorest and most disadvantaged people. Together let’s make this the best Sport Relief year ever.”
Louis Smith said: “I’m urging everyone to get down to HomeSense and TK Maxx stores to purchase one of Emma Bridgewater’s Sport Relief aprons. The campaign has received overwhelming support from well-known sports personalities across the country and is perfectly placed to get the nation joining in the fun and games. I am extremely proud to be involved and hope with your help Sport Relief 2014 receives the support it deserves”.
Don’t miss out on your very own limited edition Emma Bridgewater apron and help raise money for Sport Relief 2014, from HomeSense, TK Maxx stores, TKMaxx.com and sportrelief.com
Details and Prices:
£12.99 with at least £6.50 going to Sport Relief
Apron featured on ‘The Great Sport Relief Bake Off’
Entertainment specialist Connor PR working with Sport Relief, Connor PR working with Emma Bridgewater, Connor PR working with HomeSense, Connor PR working with TK Maxx