Connor PR specialist in baby PR
Simply say ‘I Love You’ This Valentine’s Day with www.loveqbees.com
We’re gearing up for the most romantic date of the year here at Qbees with unique limited edition Valentine’s Qubes.
Valentine’s Day comes only once a year, and it’s a much celebrated event for both children and adults. Who doesn’t remember delivering Valentines to their friends when they were in school? So whether you’re a hopeless romantic or a last-minute cupid, Qbees will help you win their heart.
Qbees are fashion accessories that snap around headphone cables, giving tweens and teens the opportunity to decorate and accesorise their look. Qbees are made up of mini plastic snap-frames and interchangeable images (called Qubes) that sit inside, and they cost a mere £3 for the pair, regardless of whether you choose to upload your own Valentine’s design or photo, use the word editor or choose from the Qbees fabulous range. They allow the user to transform their plain headphone cables into works of art, message boards or personal statements. The product is so versatile it provides an ever-changing platform for young creative minds.
The concept was born during a ride on the London Underground when Jason noticed the people sitting opposite all had the same white cables hanging down around them. ‘How boring’ shifted to ‘Wouldn’t it be nice if they were more individual and colourful and interesting to look at’ and with that, the brand was born.
Not content with simply providing a variety of fun shapes, colours and images, the team behind Qbees have opened the doors to a new kind of product – offering people the chance to become Qube designers by submitting their ideas online. Winning designs will bag the artist £50 and they will get to watch as their Qube moves up the trending wall!
Jason Palmer, Qbees Creator said: “Young people have so much passion and creative drive so why not let them be a part of designing the accessories they choose to wear. We want to champion young artists and commend creativity and this product does exactly that. And for those who prefer to choose ready-made designs, they can choose from a fantastic selection created either by our designers or their own peers.”
Let’s spread the Qbees love with your Valentine’s Day Qbees.
Notes to editors:
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Twitter handle: @LoveQbees
Entrepreneur Jason Palmer lives in Barkingside, Ilford, with his wife Sue and children Max and Ellie. With a history in the travel industry, Jason has invented and developed Qbees with a creative and passionate team of people who are intent on developing an environmentally friendly, cost-effective product. They believe in hard work and producing products that make people smile! If you want to know more about the T&Cs, please click here.
Qbees will be showcased in front of more than 70,000 retailers at the acclaimed Spring Fair in Birmingham ( February 1st – 5th 2015). The event features the world’s biggest collection of British-designed products and the latest products from new and popular brands.
Platform Inspiration Limited was set up in 2014 by Jason Palmer as the parent company for the Qbees range of products, Platform Inspiration Limited is registered In England No.8589869. Trading will initially be via Platform Inspirations e-commerce website www.loveqbees.com
Connor PR specialist in product launch PR, Connor PR working with www.loveqbees.com.Connor PR specialist in parenting PR, Connor PR specialist in consumer PR
THE YOUTH REBELLION –AN ANTI-PINK AND BLUE PROTEST ROCKS HOUSE OF FRASER, OXFORD STREET
“Stand out from the crowd? Yes please!
Why is the crowd all dressed the same anyway?”
- We’ve learnt to walk – let us stand on our own two feet!
- We’ve learnt to talk – let us have a voice!
Gone are the days when children were seen but not heard – an electric group of future trend-setters were seen protesting on Oxford Street, London, over the weekend. Why? Because they are fed up with being told to wear boring stereotypical clothes! Lucky for them, a new label has come to town.
Anti-stereotype brand, Rockabye-Baby, has a fresh approach to dressing kids and a motto to match – don’t give into mainstream cute. Owner and founder, Emma Parkes-McQueen, believes kids should be able to dress as individually as they think and is spearheading the campaign ‘down with cute; up with cool’. This bright and funky range of luxury cotton clothes for children up to the age of eight looks fantastic and is not designed with ‘three-year-old-Daisy-who-only-wears-pink’ or ‘six-year-old-Max-who-loves-dragons’ in mind. With a musical theme to boot, they are cool clothes that crush clichés.
Just as toy shops have started to listen to the public about the need to scrap the signage of gender-specific toys, Emma believes the same should be said for clothes. Why do we feel the need to even define the sex of our children? Is it because we’re offended if someone thinks our boy is a girl? Is it because we’re worried they will stand out from the crowd?
The history of clothing is an endless read – from a 1918 trade publication stating that pink (the stronger colour) was right for boys and blue (the delicate and dainty option) was the one to dress girls in; to shops publishing charts about which colours were appropriate for which sex; jumping to 1940 when the colours were switched; and then the 1960s seeing a unisex comeback…
This great new brand simply focuses on cool – that’s unisex cool; across the board cool; appealing to all cool. It’s more than a brand. It’s a statement and one that is fun to get behind (and into). With an ethos that makes refreshing sense and a quality that is unrivalled, what’s not to love about this fresh new label!?
Following a competition organised by The Great Retail Revival Foundation, Rockabye-Baby was chosen as one the UK’s hottest new retailers to showcase its clothes at House of Fraser’s POP at HOF – a pop-up at the flagship Oxford Street store. The winner secures a year’s concession online. Champagne Taittinger is partnering the event and customers who buy any POP at HOF brands get a free glass to celebrate.
Notes to editors:
Owner and founder of Rockabye-Baby, Emma Parkes-McQueen is available for interview.
For all media enquiries please contact:
email@example.com / Tel: 07966 177025
Following a competition organised by The Great Retail Revival Foundation, Rockabye-Baby was chosen as one the UK’s hottest new retailers to showcase its collection at House of Fraser’s POP at HOF – a pop-up at the flagship Oxford Street store. The winner secures a year’s concession online. Champagne Taittinger is partnering the event; customers who buy any POP at HOF product get a free glass of champagne.
About House of Fraser:
House of Fraser is a department store group with 59 enviable locations across the UK and Ireland plus one dot.com concept store. As one of the best known names on the high street, House of Fraser has presented customers with an unrivalled nationwide department store for 165 years. The company announced the sale to Nanjing Cenbest on 12 April 2014 marking the exciting beginning for the company under Chinese ownership. The Group has annual sales of £1.2bn and employs 6,800 House of Fraser staff and 13,000 concession staff through 4.5 million sqft of selling space. Customers can shop at House of Fraser from http://www.houseoffraser.co.uk. During 2013, the Group opened its first international franchise store in Abu Dhabi.
@gr8retail #popathof @houseoffraser
Connor PR working with RockabyeBaby, Connor PR specialist in fashionPR